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CRM for Marketing
Get a CRM marketing solution that is flexible, easy to use and engineered to fit your business. Transform every touch point into a marketing opportunity and harness the undiscovered potential within your customer base. With familiar and intelligent marketing capabilities in Microsoft Dynamics CRM, you can market more effectively, improve productivity and gain actionable insight into your marketing efforts.
Manage your data effectively
- Effortlessly import data from other sources into Microsoft Dynamics CRM
- Use predefined data-mapping rules or create new ones on the fly
- Confirm data import status with automatic e-mail notification
- Intelligently cleanse your data to eliminate duplications and decrease your cost per engagement(CPE)
Pinpoint your marketing efforts
- Use natural-language queries to instantly segment customers or prospects
- Create highly targeted lists and associate them with campaigns. Set up personal or public views for reuse
- Easily share target lists with colleagues and vendors
- Export lists into multiple formats for bulk email or direct-mail communications
Streamline campaign planning
- Plan and track activities, tasks, budgets and details for each marketing activity.
- Set up product catalogues, price lists and discounts for optimal offers.
- Tailor messages and offers to highly targeted lists. Save time and money with reusable campaign templates.
- Use predefined workflows to streamline processes and approvals. Create Internet landing page for campaigns without any coding.
- Easily create marketing plans with embedded document management capabilities
Simplify campaign execution
- Initiate and distribute campaigns and communications instantly
- Track and manage all event and customer details in one central platform
- Use embedded Mail Merge capabilities to instantly send mass communications
- Manually or automatically assign marketing tasks and leads. Create on-the-fly campaigns with the Quick Campaign Wizard
- Create rules to trigger responses based on customer interest
Improve response management
- Centrally capture and track responses for marketing campaigns
- Automatically capture and categorise responses from Internet landing pages
- Score responses using predefined rules
- Instantly assign responses to most qualified resources for follow-up.
- Instantly convert responses to leads
Need Help?
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